Client Overview:

Client is a software product company. They make various types of backup software for desktops, servers, virtual machines, email archiving etc.

Client Challenge:

The customer wanted to target IT department heads of various companies and introduce their backup appliance to them. They wanted an exhaustive list of IT Directors and VP IT of various companies in a defined geographical area. The companies were limited to a particular industry.

Project Delivery:

• Exhaustive list of all the companies meeting the client’s criteria was built.
• This was then verified by the client.
• Contact lists of IT Directors and VP IT were then built by Online Research and Cold Calling.
• A 100% accurate list as per the client’s requirement was successfully delivered ahead of time.

Project Duration:

Ongoing.

Result:

Our services saved our client many a $$. The list would have cost more than twice to build, if sourced from other online resources and other vendors. The highly accurate list meant that their sales team spent more time closing accounts than researching them.